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  • Writer's pictureMark Beltran

Revolutionizing Customer Engagement: AImagineers' Generative AI Solutions and Machine Learning

Ever wondered how businesses are using virtual chat assistants to talk to you? What are the use of this technology and how does it shape the future of business in 2023. Innovation meets imagination... er AI-magination :) Brace yourself as we unpack the cool world of Generative AI chatbots.

In today's digital age, AI chatbots have revolutionized customer service and engagement. These intelligent conversational tools, employed by forward-thinking companies like AImagineers, leverage artificial intelligence (AI) and human language to provide quick and efficient responses to customer queries. In this blog post, we'll delve into the various types of AI chatbots, from the most basic to the cutting-edge, and explore their impact on businesses and industries.

What are Chatbots and what are the different types available?

At its core, a chatbot is a conversational tool that employs natural language processing (NLP) to understand and respond to customer inquiries just like a human would. Each type differs from how it listens and responds to your prompts. Some of these chatbots are pre-programmed to accept specific inputs while others are a bit more complex where it analyse your input and creates a response based on what was said. Let's dive on each of these types.

Menu/Button-Based Chatbots

Keyword Recognition-Based Chatbots

Natural Language Processing AI Chatbot


Menu/Button-Based Chatbots

The most basic type of chatbot most commonly in use today. These chatbots operate using a predefined set of options or buttons that users can select from. Each button represents a specific topic or action, and when clicked, the chatbot provides pre-written responses or guides users through a predetermined flow.

While effective in handling almost 70% of frequently asked questions (FAQs), these chatbots have limitations when it comes to complex scenarios with numerous variables. They may struggle to predict how users should access specific answers confidently.

To avoid mismatches, these types of bots would only accept pre-determined responses. Often this creates frustration on the user especially if none of the pre-conceptualised responses matches the user's question.

Menu/button-based chatbots are great for handling routine queries and guiding users through specific tasks. Because of it's simplicity, it is easier and cheaper to deploy. They excel at providing quick and consistent responses, making them a popular choice for businesses with well-defined processes and frequently asked questions. However, they may fall short when it comes to handling complex or unique inquiries where user input doesn't fit neatly into predefined categories.

Keyword Recognition-Based Chatbots

Keyword recognition chatbots are a step up from menu/button-based chatbots. These chatbots have the ability to understand and respond to user inputs based on specific keywords or phrases. They use natural language processing (NLP) to recognize keywords and then provide relevant responses or actions. Unlike menu-based chatbots, they don't rely solely on predefined options but can adapt to user inputs more flexibly.

Imagine you're visiting a tech support website, and you decide to chat with their virtual assistant, TechHelpBot. Instead of a menu, you're presented with an open text field where you can type your question or issue.

Here's how the interaction might go:

User: "My laptop is running slow. What can I do?"
TechHelpBot: "I can help with that! It sounds like you're experiencing performance issues. Have you tried clearing your browser cache or running a system scan?"
User: "I already tried that, and it didn't work."
TechHelpBot: "I see. In that case, let's try a different approach. Could you tell me which operating system you're using and the specs of your laptop?"
User: "I'm using Windows 10, and it's an Intel Core i7 with 16GB RAM."
TechHelpBot: "Thanks for the info! Based on your laptop's specifications, you might benefit from optimizing your startup programs. Here's how you can do it..."

In this example, TechHelpBot doesn't rely on predefined menu options. Instead, it listens to what the user types and responds accordingly. It recognizes keywords like "slow," "laptop," and "Windows 10" to tailor its responses and provide relevant troubleshooting steps.

Keyword recognition chatbots are highly versatile and can handle a wide range of user queries and scenarios. They excel at offering personalized assistance and are well-suited for situations where users have specific questions or issues that may not fit neatly into predefined menu options.

While keyword recognition chatbots offer more flexibility than menu/button-based chatbots, they do have their limitations. Primarily stemming from their reliance on specific keywords or phrases to determine responses. These chatbots may struggle with understanding context, particularly in complex conversations, and they often lack the ability to fully grasp the nuances of natural language. Additionally, they may have difficulty handling ambiguous queries or adapting to user input that falls outside their predefined keyword list. While effective for certain tasks, their inability to learn and adapt over time, along with the challenge of maintaining an up-to-date keyword database, can limit their utility in more dynamic and evolving customer interactions.

Natural Language Processing (NLP) Chatbots

Leaps and bounds from a keyword based chatbots are. Machine learning chatbots represent a significant advancement in the world of artificial intelligence. Unlike menu/button-based or keyword recognition chatbots, these bots are equipped with Natural Language Processing (NLP) capabilities, which enable them to continuously learn, adapt, and improve their responses over time.

Imagine you're using a virtual personal assistant chatbot named "Vivi." Initially, Vivi might respond to your queries like a basic chatbot, but the magic happens as you continue to interact with her over time.

Here's how the interaction might evolve:

First Interaction:

User: "Tell me a joke, Vivi."
Vivi: "Why did the computer catch a cold? Because it had a byte!"
After Several Interactions...
User: "I'm feeling hungry, Vivi."
Vivi: "How about ordering some pizza from your favorite place? 🍕"
User: "I need to find a good Italian restaurant nearby."
Vivi: "Sure, I remember you like pizza. How about checking out 'Luigi's Trattoria'? It's highly rated, and they serve delicious pizza!"

In this example, Vivi starts as a basic chatbot but gradually becomes more personalized and context-aware as she learns about the user's preferences. She remembers the user's affinity for pizza and suggests a specific Italian restaurant accordingly. This ability to adapt and provide tailored responses is a hallmark of machine learning chatbots.

NLP chatbots can excel in various scenarios, including customer support, e-commerce, and healthcare. They continually refine their knowledge and understanding of user needs, resulting in more accurate and engaging interactions. These chatbots are a powerful tool for businesses aiming to offer highly customized and efficient services to their customers.


In the ever-evolving landscape of AI chatbots, we've journeyed through the basics, explored their versatility, and witnessed the intelligence of machine learning-driven companions. As technology continues to reshape how businesses engage with customers, AImagineers stands ready to help you harness the power of Generative AI and Machine Learning to transform your processes and elevate your customer experiences. Whether you're seeking to implement advanced chatbots, enhance your customer support, or unlock the potential of AI-driven solutions, our team is here to guide you. If you have any questions or are eager to embark on this transformative journey, don't hesitate to reach out. Together, we'll shape the future of your business, one conversation at a time.

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